One week before kickoff is usually a sweet time for the granddaddy of over-priced hype - even at $3 million for 30 second ad spots. But not this year.
"This close to game time, it’s unusual to have any of the 67 time slots unsold.
The network, which will show next Sunday’s game between the Arizona Cardinals and the Pittsburgh Steelers, had no trouble getting takers for its record-high $3 million-per-half-minute spots — before Labor Day.
After that, sales fizzled along with the economy."
Bailout request in 6,5,4,....
Plus, more interesting than Cards v Steelers: The top 10 Super Bowl ads of all time!